Format Designs

The Brand

High End Residential & Commercial Interior Designers

Format Designs is an interior design studio based in Hertfordshire working on residential and commercial projects around the UK both for private clients and developers.
Their mission is to provide a luxury turn key service to clients wishing to transform or build spaces at their home or business, pursuing beautiful designs with a professional, personable service.

website   instagram

Where We Helped

BRAND IDENTITY - website design - STATIONERY

After viewing Format Design’s portfolio we were completely in awe and inspired. All of their projects were polished, extremely luxe and high-end, but not at all stuffy - there was always something unexpected and playful and the balance was just right.

The logo design we kept minimal and contemporary with some unexpected twist - we manipulated the typography by removing some strokes to create something striking and unusual. The FD brand mark was heavily influenced by a lighting installation above a pool, a previous project that Sara had showed me, the juxtapositions of these strobe lights led to me playing around with the placement of F&D.

Sara & Matt wanted their brand to include some of their favourite paint shades, so we matched these and then also added some complimenting colours. The colour palette is cool & chalky with an accent of a satin silver.
This palette translated beautifully in both digital & print. We were able to colour match GFSmith stock & Foilico foils to create their stunning & luxurious business cards.

Kind Words…

As soon as we saw Sophie’s work we knew she could create the branding and website we always wanted. Sophie’s professionalism and kindness has made what we thought would be daunting, an effortless process. We could not be happier with the outcome and working with such a talented lady has been a dream.

- words by SARA

What We Delivered…

Photography courtesy of FORMAT DESIGNS + Blush + my own

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